Signagelive appoints Marina Mielke as Sales Support Specialist, US

Signagelive appoints Marina Mielke as Sales Support Specialist, US

Article originally posted on Signagelive.com Signagelive, global suppliers of cloud-based digital signage technology, has recently appointed Marina Mielke as a Sales Support Specialist within the US team. Another new appointment shows Signagelive’s commitment to future growth in the digital signage market and strengthen their position as a recognised leader within the digital signage industry. Comment…


The Digital Signage Federation Announces 2018 Board of Directors

The Digital Signage Federation Announces 2018 Board of Directors

December 12,2017 – FOR IMMEDIATE RELEASE Warrenton, VA – The Digital Signage Federation (DSF), the independent not-for-profit trade organization serving the digital signage industry, is pleased today to announce the election of its new 2018 Board of Directors. Richard Ventura, VP of Strategy for NEC Display Solutions, will be serving a second year as Chair….


Five Future Truths of Digital Signage in Retail

Five Future Truths of Digital Signage in Retail

A few months ago, Dallas, Texas saw the opening of high-end clothing store, Reformation. Along with its eco-friendly materials and celebrity-worthy styles, the retailer is introducing local fashionistas to a new way of shopping using touchscreens.

Around the store, there are touchscreen displays and iPads. Customers can use the devices to scan through available inventory or should they see something on the floor they want to try on, they simply digitally select the style and size preferred. The garment is immediately placed in a dressing room by a sales associate and voila — ecommerce meets instant gratification.

Around the world retailers are incorporating digital signage tools like this in innovative and exciting ways, especially as they struggle with low margins and the increasing demands from a digital consumer base. Digital signage has instant appeal as a way to connect to customers. Equally important, digital signage is a core component to the next generation of retail-aligned technologies, such as wearables and beacons.