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Coffee & Controversy

October 31 @ 8:00 am - 11:00 am EDT

FREE EVENT - LIMITED SPACE AVAILABLE

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SPONSORS

MEDIA SPONSOR

DESCRIPTION

Coffee and Controversy is the Digital Signage Federation’s annual event during New York City Digital Signage Week. A breakfast is served and is immediately followed by Coffee and Controversy, a panel-led interactive discussion, about topics of interest in the digital signage community. Specifically, this year’s topics will revolve around international markets and how to foster growth within the digital out-of-home landscape.

EVENT AGENDA

8:00 AM – Doors Open and Breakfast Served

9:00 AM – Program Begins with a welcome from our sponsors

PANEL 1 – A GLOBAL PERSPECTIVE ON DIGITAL SIGNAGE


Digital-out-of-home channels, networks, regulations, content and installations differ from Europe to North America to Latin America.  Experts from each region will discuss their observations in a comparative setting to other regions, including offering their unique visions for improvements for how the industry can work globally together to achieve success.  Recognizing and understanding these unique differences will help your business improve your best practices toward achieving your goals.

Panelists:

  • Richard Ventura, VP of Strategy, NEC Display Solutions of America & DSF Chairman
  • Federico Freyria, Digital Signage Mexico (DSMX) Association President
  • Dirk Huelsermann, Managing Partner of DeBere Capital Partners & DSF Europe Chairman

Moderated by:

Brian McClimans, Peerless AV & DSF Board Member

PANEL 2 – DOOH: THE TRUE STORY


Who is leading the way with digital out of home media networks?  Hear from industry leaders representing the areas of measurement, advertising, and DOOH technology as they discuss the topics rarely discussed.  What truly are the roadblocks impeding scalability?  What are the key results and score cards that advertisers are judging digital out of home networks on and why?

Panelists:

  • Sheldon Silverman, SmartBomb Media Founder & DSF Global DOOH Council Chairman
  • Kym Frank, Geopath President
  • Stephen Freitas, Chief Marketing Officer of Outdoor Advertising Association of America (OAAA)

Moderated by:

Laura Davis Taylor, High Street X & DSF Board Member

PRESENTATION – HOST PRESENTATION BY GOOGLE


Registration is limited. Only two people from a company may register to attend. Additional company representatives may be placed on a waiting list.

Register

Details

Date:
October 31
Time:
8:00 am - 11:00 am
Cost:
FREE EVENT - LIMITED SPACE AVAILABLE
Event Category:
Event Tags:
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Website:
https://www.eventbrite.com/e/coffee-controversy-a-dsf-breakfast-event-tickets-36902316823

Venue

Google New York City Offices
111 8th Avenue
New York, NY 10011 United States
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