Author Name: Jim Nista
Company and Position: ALMO, Digital Signage Creative Director
About the Author: Jim Nista is a digital graphics and design pioneer and has a long history working as a Creative Director for a large range of clients. In 2002, Nista setup Insteo, a Digital Marketing agency with a focus on Digital Signage creative services. In 2018 Almo Pro AV acquired Insteo with Nista coming onboard as their Senior Director for Content Services. Nista serves on the Digital Signage Expo Content Advisory Board, has helped create the Digital Content and Media Expert (DCME) certification program, and regularly speaks at shows such as the Digital Signage Expo and InfoComm. Nista holds two software patents and has received 11 DSE APEX awards.