1. What does your company do?
UniLED provides the digital signage and digital out-of-home industry with a range of market leading product and services based on a decade of partnering with screen owners and media buyers: UniLIVE, is an integrated ad-technology platform enabling screen owners, agencies and advertisers to more effectively manage their Digital-Out-Of-Home campaigns with streamlined content delivery and real-time, independent playout verification, bringing in audience and impression data from any source; UniHUB provides screen owners with powerful service management and diagnostic software whilst UniLED provides 24/7 global monitoring of screens, players, with both remote and on-site support plus installation services.
2. What’s next for your company/the industry?
We have a successful and market tested DOOH content delivery and independent verification platform used by agencies and advertisers. We are now offering this service to screen owners so they may provide their clients with independent playout verification with actual impressions delivered – increasing the value of screen owners inventory. Our 24/7 monitoring and proprietary diagnostics software reduces downtime and improve profitability for screen owners in the DOOH industry and we see similar applications and partnerships in the wider Digital Signage industry.
3. Why did you join the DSF?
The DSF offer an independent voice for the digital signage industry, with a diverse and comprehensive membership across the US, Having successfully partnered with DOOH buying agencies in the US and abroad, the DSF is the natural place for UniLED to build new partnerships and, in turn, to offer our knowledge to the digital signage industry.
4. How may fellow DSF members reach you?