Sheldon Silverman

Sheldon Silverman Tag Archive

Digital Out-Of-Home Drivers And Headwinds

An Article by DSF Global DOOH Chair, Sheldon Silverman, In Sound and Communications Magazine
Viewer data and client problem-solving skills are essential for success.
It was the best of times; it was the worst of times. The year gone by was a fantastic one for digital out-of-home (DOOH), and, at the same time, a problematic one by the end of the year.