Sound and Communications Magazine
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Digital Out-Of-Home Drivers And Headwinds
An Article by DSF Global DOOH Chair, Sheldon Silverman, In Sound and Communications Magazine
Viewer data and client problem-solving skills are essential for success.
It was the best of times; it was the worst of times. The year gone by was a fantastic one for digital out-of-home (DOOH), and, at the same time, a problematic one by the end of the year.