‘Work That Wins’ Wednesday: SNA Displays x TSX Broadway

In this week’s ‘Work That Wins’ Wednesday 🤩, the Digital Signage Federation would like to highlight a display by SNA Displays !

“American music superstar Post Malone became the first entertainer to perform at TSX Broadway’s game-changing venue during a surprise pop-up concert in the heart of Times Square. 🎤 On an otherwise ordinary mid-July afternoon, thousands of spectators converged in the Crossroads of the World to watch the musical artist hype his upcoming album Austin from a stage 30 feet above 47th Street…” 🤯

“…TSX Broadway, a 46-story mixed-use development at 1568 Broadway in New York’s Times Square, is perhaps most recognized by a massive LED mega-spectacular display system that wraps around the high-rise and has a built-in stage for live performances…”

“…Real estate investment firms L&L Holding Company, Fortress Investment Group and Maefield Development, alongside professional audio-video consultant Sensory Interactive, selected SNA Displays to provide all of the development’s video display technology and supporting system…”

“…TSX Broadway’s 18,000-square-foot main screen wraps around the skyscraper at the southeast corner of 7th Avenue and 47th Street directly across from Times Square’s iconic Red Steps. At nine stories tall, the mega-spectacular display system, built from SNA Displays’ EMPIRE™ Exterior LED display technology, employs an 8 mm pixel pitch with a resolution of 3,480 x 7,440 pixels. Processing approximately 25 million pixels, the main screen is the highest-resolution display in the history of Times Square.”

See the official video here: https://lnkd.in/gFWeSqQp

Do you have content that you would like shared during the ‘Work That Wins’ Wednesday segment, please e-mail: connect@digitalsignagefederation.org to set up a consultation.